Keep the service menu readable
Services appear as text with concise descriptions and space for current practical details. Visitors should not need to enlarge a photograph of a printed price board.
/ Design study 36
Barber website design.A concept with character.
A barber website concept that makes the service menu, shop character and route to arranging a visit clear from the first screen.
Illustrative conceptWebsite & content direction
An original study for an imagined business. Concept names and logos are intentionally blurred. This is not a client project or a claim about business results.
Business typeBarber
Study scopeDesign · Structure · Content
Concept identity
A minimal layout, large condensed-feeling headings and precise grooming-tool artwork create a strong character. Muted olive and warm grey give the interface a calm, tactile quality.
01 / The starting pointA website with
A website with
a clear job to do.
The imagined brief
imagines an independent barber whose website should feel as considered as the shop. Visitors want to understand the service, get a sense of the atmosphere and find the practical route to a visit. The brief keeps those tasks central while leaving room for a distinct visual identity.
The customer challenge
An image-heavy barber site can hide the service menu and booking arrangements. This concept brings both into a short, direct journey with clearly labelled information.
02 / The design directionCharacter in
Character in
the details.
The minimal composition, colour palette and type direction give its visual identity. These choices support the way a customer explores the business.
Type & tone / Bold displayA .
A fresh start.Aa Bb Cc · 0123456789
Paper#E8E5DA
Ink#343B35
Accent#B2B98E
Scene#BFC4AF
Show the shop’s character
A small edited gallery introduces the environment and style. Any future images of people or completed work should have the appropriate permissions and accurate context.
Explain how visits are arranged
Booking, enquiry and walk-in information must match the business’s real process. The concept gives that route a clear label instead of implying confirmed availability.
03 / In your handConsidered for
Considered for
a smaller screen.
The service menu uses clear rows with generous spacing. The visit route remains visible after the opening introduction, and navigation uses familiar labels.
Sample website copy
Know the shop before you arrive
Explore the services, get a feel for the space and find the information you need to arrange a visit. A clear introduction makes the practical part of choosing a barber simpler.
04 / The page planA place for every
A place for every
useful detail.
This proposed five-page structure follows the customer’s questions. Each page has a distinct purpose, with clear routes between discovering the business, understanding the offer and making contact.
01
Home
Introduce the shop and main visitor action.
02
Services
Present the current service menu clearly.
03
The shop
Show the environment and approach.
04
The team
Introduce the people with factual profiles.
05
Visit
Bring contact and appointment information together.
05 / Content & discoveryUseful to people.
Useful to people.
Clear to search.
Service descriptions and accurate visiting information support relevant discovery. The content should describe the actual shop, with no invented opening hours, prices or appointment availability.
independent barberbarber servicesbarber appointment information
Proposed content topics for this imagined business, rather than measured search volumes or ranking claims.
01What belongs near the top of a barber website?
The service offer and the correct route to arranging a visit. Atmosphere matters, but it should not delay those common tasks.
02Why use text for the service menu?
It stays readable across screen sizes and can be maintained more easily than an image. It also lets visitors find and understand the specific service they are considering.
Keep exploring
More in creative & specialist.
Different businesses call for different choices. Explore another approach to the layout, content and customer journey.
What would a considered website look like for your business?
Talk about your website